Many Amateur writers write for the sake of creative writing. While pleasure staff can create large amounts of irrelevant content, they do nothing to improve prospects for business, improve the world, or move your audience to act. Then, what is the purpose of writing large amounts of content, and how you can change your presentations? Professional writers always have a goal in mind with everything what they write: transform your audience. Great writers strive to help your audience see the topics dealing with other eyes and to act differently, changing the way they interact with the world.Anyone can throw words and form complete sentences, but if you want to really have impact through your writing, you must learn to write for the transformation. It is the difference between being merely informative or be convincing and persuasive.

There are three simple steps for creative writing of transformation: 1) writing for a specific audience. (2) Use the most appropriate framework. (3) Choose and run the type of transformation (there are three). 1) Write for a specific audience. If you want to reach your audience, is absolutely crucial to understand them, must leave your own perspective, and write in their perspective.

One of the first things I do with every piece I write is to identify my target audience, topics like age, gender, race / ethnicity, location, level of income, buying habits, hobbies, talents, interests, etcCuando know who I’m dealing with, adapt the message and customize it to make it resonate specifically in your environment. For example, words as revolutionary, cutting-edge, cool or fashionable likely that they resonate with a group of age between 18-25 years, while a group of between 60-70 years of age will probably have negative reactions to those words, and they prefer words as proven, safe and sensitive. (2) It uses the most appropriate framework. To the place, I mean, the medium used for convey your message, such as magazines, newspapers, books, commercials for radio and television, blogs, websites, etc, the place you choose is, in large part, determined by your audience.For example, if I’m writing a long article on monetary policy aimed at academics and economists, the best place is probably an academic journal.